TAYCE SWAGZILLA

An amazing write up in PROMONEWS for Tayce’s SWAGZILLA directed by CAMP’s Kassandra Powell.

Kassandra Powell directs an electrifying promo for RuPaul's Drag Race UK alumn Tayce. 

The video for Swagzilla boasts spectacular performance setups, an explosive car journey and a whole host of impressive costume changes... and that's just the start of it. 

Imbued with Powell's singular underground art aesthetic and iconic inspirations - perhaps including Steven Klein's 2014 video for Brooke Candy's Opulence - it's a clash of creativity that is as wild and unpredictable as the track itself. And that is meant as the highest compliment. 

Get ready for blood sprinklers, shiny pleather outfits and luxury sports cars, broughto together in a phenomenally propulsive edit by Charlie France.

Tayce is here to impress - and has picked the ideal director to bring the vision to life in Kassandra Powell.